The leading owner of offices in France and the Paris region, Gecina is teaming up with Indigo to introduce shared management of 1,300 spaces across 37 buildings in its portfolio.
The first partnership on this scale in France
For Gecina, the shared car park solution dovetails perfectly with its commitment to urban innovation: “Sharing unused spaces with motorists seeking parking solutions in the heart of the city is part of an innovative approach for pooling servicesaccording to individual needs: per-hour parking or season tickets per day, weekday for professionals, or overnight and on weekends for residents. This initiative helps meet residents’ needs while maximising value creation for our assets” explained Philippe Depoux, CEO of Gecina. This approach positions the property group as a committed player in the city which is eager to facilitate urban mobility through agile high-tech solutions.
Sébastien Fraisse, Executive Vice President of Indigo in France said: “Through this partnership, Indigo intends to demonstrate the technical expertise of a leader on the parking sector, which already manages several shared car parks in the Paris region, as well as the agility and effectiveness of its high-tech tools for managing fully electronic transactions”.
The car parks covered by this partnership are mainly located in the Paris region, of which 80 % in the capital itself. They will gradually open as of spring 2016. To allow motorists to park their vehicles in these new car parks, Indigo is developing a secure solution for vehicle and pedestrian access and introducing appropriate signage to clearly identify reserved spaces.
A concrete response to the shortage of parking spaces in cities
Every day, motorists are faced with the scarcity of parking spaces in major cities: a reduction in on-street parking (for example, between 2003 and 2012, the shrinkage in Paris was close to 15 %), the fact that 20 % of traffic is generated by drivers looking for a parking space and the established phenomenon of cars left parked up 95 % of the time, are all factors which greatly limit vehicle rotation and impair commercial activity.
Gecina, a major real estate player
Gecina owns, manages and develops property holdings worth 10.6 billion euros at 30 June 2015, 90 % of which are located in the Paris region. The Group is building its business around France’s leading office portfolio and a diversification division with residential assets, student residences and healthcare facilities. Gecina has put sustainable innovation at the heart of its strategy to create value, anticipate its customers’ expectations and invest while respecting the environment, thanks to the dedication and expertise of its staff.
Gecina is a French real estate investment trust (SIIC) listed on Euronext Paris, and is part of the SBF 120, Euronext 100, FTSE4Good, DJSI Europe and World, Stoxx Global ESG Leaders and Vigeo indices. In line with its commitments to the community, Gecina has created a company foundation, which is focused on protecting the environment and supporting all forms of disability.
>> gecina.fr (French)